About PR Collective

PR Collective is an independent collective of experienced freelancers specialising in PR for the publishing, arts and culture sectors.

The PR Collective’s strength is its shared experience in conjunction with a personal and individual approach to client relationships. We are a collective of individuals at the top of our profession, we are not a PR company. As independent PR freelancers we collaborate to develop effective media campaigns to navigate the ever changing world of the media, delivering first class campaigns for the publishing, arts and culture sectors.

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Katherine Stroud

Katherine Stroud, PR Collective Founder, is an independent Public Relations Consultant who specialises in the fields of Literature, Culture and Campaigning. She has worked in PR for over 14 years beginning in the PR department of Random House before joining Penguin six years later. Katherine has worked with many prestigious authors on the Random House, Vintage division lists including Henning […]

Sue Amaradivakara

Sue, PR Collective Co-Founder, has worked in books and arts publicity for nearly twenty years. She left Random House in Jan 2013 to work as an independent publicist and since then has worked on a wide range of high profile projects including The Examined Life by Stephen Grosz, (three months in the Sunday Times bestsellers lists); The […]

Becke Parker

Becke Parker, PR Collective Co-Founder is an experienced book publicist having worked in commercial publishing for many years.  As Commercial Publicity Manager at Michael Joseph Penguin, Becke delivered high profile campaigns across fiction and non-fiction, including Sue Townsend, The Hairy Bikers, Ronnie Corbett, Claudia Roden, Lucy Cavendish and the Healthy Penguin health and lifestyle list.  As a freelance publicist […]

PR Collective’s current campaigns

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STEFG LOGO 2018

The Sunday Times EFG Short Story Award 2018

AMERICAN AND WOMEN WRITERS DOMINATE LIST ANNOUNCED FOR THE 2018 SUNDAY TIMES EFG SHORT STORY AWARD LONGLIST 9 Americans, 4 British and 2 Irish writers in 15-strong longlist that includes Allegra Goodman, Miranda July, Joseph O’Neill, Yiyun Li, Victor Lodato and Curtis Sittenfeld   Female and American writers are at the core of the 15-strong longlist for the 2018 […]

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text me when

Text Me When You Get Home

Text me when you get home: a simple phrase with a complex meaning for the women who utter it. After nights out together or afternoon coffees, those six words are a parting ritual for women everywhere. But more than simply a way to say goodbye, this phrase represents a deeper sense of solidarity: it’s about […]

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Being Adam Golightly

Being Adam Golightly

The cruel early death of his wife Helen tears up the script of Adam Golightly’s middle-class, middle-aged existence. Miserably single, outnumbered by his kids and haunted by life’s screaming fragility; he recounts his fight back against the hand of fate. This irreverent and frank memoir follows Adam’s snakes-and-ladders journey through his grief in the year […]

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